Triggers are the defined automated actions performed upon occurring an event. An event is your defined criteria of anything being happened that Cherub can understand.
Menu Navigation: Statistics – Trigger Stats
List Triggers
This page shows a list of all the triggers that you have created so far. 
Fields
| Field | Description |
|---|---|
| Name | Name of the trigger |
| Audience | Selection criteria of the contact. (i.e. when a contact or its activity matches defined criteria) |
| Action | The action to be performed upon triggering |
| Total actions | The number of actions that have been performed so far since you have created this trigger |
| Last activity | Date/time when the last activity was performed by this trigger |
| Details | Click here to see the detailed statistics for this trigger. (Note: Only available for certain actions) Details: This icon only appears when the trigger is based on email send-out i.e. if the trigger is set to send a broadcast or a drip series. |
Trigger Details
Click on the detailed stats icon and you’ll be redirected to the next page similar to the following. Below snapshot is of a trigger that is based on a List and starting a drip group.
Fields
| Field | Description |
|---|---|
| Drip Name | Name of the Drip template |
| Interval | The delay before this drip will be sent to the contact that matches the criteria |
| Last Activity | The date/time when this drip was recently dispatched |
| Sent | Total number of recipients this drip has been sent to |
| Opened | The number of recipients who have opened this drip |
| Clicked | The number of recipients who have clicked on a link inside this drip |
| Unsubscribed | The number of recipients who have unsubscribed from receiving further emails |
| Details | It takes you to the detailed statistics page for the individual drip |
Drip Detailed Statistics
Click on the stats icon you see in the snapshot above to navigate to the detailed statistics page for the individual drip.
The above statistics page has nothing other than the general statistics page except the following
- Drip Age
To learn more about statistics, look into Broadcast Stats.